Avoid Pop-Up Advertising
Nobody really likes playing the X-Game of trying to close pop-ups when they are delved into some sort of fun or research. In fact, many will automatically leave a site without giving it a chance if the moment they get to the site, a few pop-ups occurs.
Slow Processing
Too many of the neat things such as photographs, large files, flash, music, videos, etc. can slow down a page. The internet is supposed to be high speed, and many people have little patience for page loading times. Even more frustrating is when the page has so much information it causes the computer to freeze up.
Too Many Words
It takes longer to read information on a computer screen than it does in print. If you have a lot of information you are trying to communicate, be to the point and chunk information as necessary. Bullets are an awesome concept.
Words You Cannot See
Believe it or not, many websites exist where the words are written in a similar color as the background. The content is not camouflage. Watch for putting words over a photograph that has sharp contrasting colors. In addition, sometimes words don’t show up correctly in spry assets and drop down menus, so make sure they are functioning correctly and viewable in java and with java disabled.
Too many Ads
Advertisements through third parties usually re-load ever so often, and in that period, there is usually a delay with the ability to scroll. Not fun for a reader sitting on your site for a long period of time. In fact, if you get them to stick around long enough for ads to re-load, then don’t let the advertisements scare them away.
Disorganization
People go to a site with a specific goal in mind. It frustrates them when they can’t find what they are looking for within seconds.
